BrandRegina
ProjectNet Zero Hero
Five by Five UK, Agency / Creative,
Associated creatives
Associated creatives
Tags
Description
This animated advertisement promotes Regina, showcasing Rolley, a charming toilet paper roll character, in a quest for sustainability. The animated commercial starts with the text 'IN A WORLD' with an image of Earth taking the place of the 'O' in world. Rolley the toilet paper roll flies across the screen leaving a rainbow trail. The scene transitions to a picturesque landscape with a quaint house, leading into footage of the adventure game featuring Rolley. The goal of the game is to collect sustainable elements. At the conclusion of the game, there is a message about winning a getaway. The commercial ends with the image of a happy family and the logo.