Brand
ProjectFitness
Jack Nimble, Creative Agency, Sydney
Associated creatives
Tags
Description
This fitness video project for Spotify Australia, produced by Jack Nimble with sound design by Electric Sheep, captures a man working on a messy construction site while engaging with fitness content on his smartphone. The framing employs a cinematic horizontal perspective, showcasing the gritty environment with paint cans, ladders, and building tools scattered around. The subject is dressed in work attire while interacting with his mobile device, blending everyday labor with fitness motivation. The natural lighting accentuates the raw textures of the unfinished interior space, emphasizing a gritty and authentic aesthetic.
Style
Horizontal, Cinematic, Gritty
Techniques
Natural light
Industries
Streaming Platforms
Color
Medium Grey (50%)
Jet Black (30%)
Background
Construction Site
Context
Brand Film / Corporate Video
