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Fiat Fiat 500e - Italy in America / Italy is Now in America 2026

About

This commercial for the Fiat 500e, titled Italy is Now in America, features notable public figures Spike Lee and Giancarlo Esposito in a humorous dialogue at an outdoor cafe table. The scene transitions to a city street where a rose-gold electric Fiat 500e is parked, and the actors interact with the vehicle. The live-action video utilizes natural lighting and realistic exterior street settings, showcasing automotive design and storytelling elements.

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Street

Context

TVC / TV Commercial