Ferrari Ferrari Pre-Fall Digital Campaign 26 2026

Description

A male model stands centered against a backdrop of dense evergreen conifer foliage for the Ferrari Pre-Fall digital campaign. He wears a tailored, knee-length zip-up coat with an ombre plaid check pattern in charcoal grey, black, and muted brown, featuring a high collar and prominent metallic silver zip closures. The outerwear is paired with matching plaid trousers, presented in a structured stance with arms crossed. Diffused natural lighting casts soft shadows across the subject, highlighting the wool texture of the garments against the deep green background.

Style

Editorial, Vertical, Moody

Techniques

Soft Light

Industries

Luxury Fashion Houses

Color

Background

Garden

Context

Advertising Campaign