Hector Espinal,

Description

Model Colin Jones is captured mid-air in an acrobatic, contorted backbend pose for the Fenty x Puma 2025 Campaign, creative directed by Rihanna and photographed by Yis Kid. She wears an off-white and grey satin tracksuit accented with blue piping, paired with technical sneakers featuring blue and orange accents. A miniature transparent shoulder bag hangs across her torso as her blonde hair floats in motion. The shot is set outdoors against a stone block wall and pavement under bright, direct sunlight casting a sharp shadow below.

Style

Vertical, Commercial, Surreal

Techniques

Hard Light

Industries

Sportswear

Color

Background

Concrete Texture

Context

Advertising Campaign