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Brand
Fendi
ProjectFENDI SUMMER 2025
Model wearing a light blue button-up shirt and sunglasses, holding a matching blue leather bag against ocean water in a Fendi campaign.

Fendi FENDI SUMMER 2025 2026

Associated creatives

Silvia Venturini Fendi
Silvia Venturini FendiDesigner
Delfina Delettrez
Delfina Delettrez
Laurence Ellis
Laurence EllisPhotographer
Julian Ganio
Julian GanioFashion Editor/Stylist
Ramona Eschbach
Ramona EschbachHair Stylist
Piergiorgio Del Moro
Piergiorgio Del MoroCasting Director
Adeleye Segun
Adeleye SegunModel
Cedric Marcy
Cedric MarcyModel
Hamin Yu
Hamin YuModel

Tags

light blue button up shirtlight blue shirtblue shirtshort sleeve button uplight blue leather bagblue leather bagleather shoulder bagleather crossbody bagblue bagfendi menswearman wearing sunglassesman in sunglassessunglasses

Description

Shot by photographer Laurence Ellis for the Fendi Summer 2025 campaign, this menswear advertisement features a model styled in a pastel light blue short-sleeved button-up shirt and matching tailored shorts. Across the torso hangs a structured light blue leather shoulder bag with tonal geometric stitching and a branded strap. The subject wears dark sunglasses against a calm deep blue sea background, framed in a white border above bold black Fendi Roma branding.

Style

Vertical, Commercial, Cool, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Powder Blue (60%)
Navy (20%)

Background

Ocean

Context

Advertising Campaign