FCB Toronto, Agency / Creative,

Description

An animated mascot character promotes Oh Henry! candy in a series of vibrant, outdoor scenes. The character, designed with a cheerful expression, red hair, and a brown shirt, is seen holding an Oh Henry! candy bar. A red text bubble above reads, 'HUNGRY FOR A CHANCE TO WIN UP TO $1,000*?' The series includes different environments like a palm tree forest, a desert with rocky hills, a field of wheat, a beach with ocean waves, and a snowy forest. The color palette is bright, with a yellow background featuring an Oh Henry! logo and a Circle K logo on a red pin. The animation is designed with a cartoonish aesthetic, aiming to catch the eye and promote a contest. It concludes by stating the offer is exclusively at Circle K.