Scott Newett, Photographer,

Description

This advertising photograph by Scott Newett captures a large multi-generational family and a small dog gathered together on a long brown sofa inside a contemporary living room. A young boy sits separately on the left end of the couch, yawning with his hand near his mouth. The central group features several adults and children posing with lively, animated expressions, some wearing matching yellow and black knit caps and scarves. In the foreground, an older woman sits on a small stool knitting with yarn from a basket, while a product box for Prospan for Children is visible in the bottom right corner alongside advertising copy. The interior features wood-paneled walls, floor-to-ceiling sheer curtains, a large dark grey area rug, and a tall floor lamp casting a warm glow.

Style

Horizontal, Commercial, Warm

Techniques

Natural light

Industries

Skincare

Color

Background

Living Room

Context

Advertising Campaign