BrandCarhartt WIP
ProjectFall 2025 Ad Campaign

Carhartt WIP Fall 2025 Ad Campaign 2025
Associated creatives
Tags
Description
Two young men are relaxing indoors on a patterned couch in a medium shot. The man on the left wears a tan jacket, khaki pants, and brown shoes; he is seated casually with a remote control in his lap. To his right, the other man is engrossed in a handheld video game, clad in a puffer jacket and dark denim jeans paired with red and black sneakers. The setting suggests a casual, lived-in space, with a wall featuring wallpaper. The lighting is soft and diffused, lending a relaxed, indoor ambiance. There is a window with blue trim visible in the background.