BrandSportmax
ProjectFall 2023 Ad Campaign

Sportmax Fall 2023 Ad Campaign 2023
Associated creatives
Tags
Description
A fashion oriented shot displays a person walking on a gray surface, with their lower half visible. The person is wearing tan colored, loose fitting trousers paired with matching tan shoes. The backdrop is a blend of blurred elements, adding a sense of diffusion to the indoor environment. The indoor setting is brightly lit with diffused light, emphasizing the minimalism and the colour palette. A blurred set of dark steps are visible in the distance, with additional indistinguishable elements and objects adding depth. The layout is clean, with the person being the central focal point. The 'SPORTMAX' logo, and 'FALL/WINTER 23' textual elements are visible in the lower portion of the frame.



