BrandZara
ProjectFall 2023 Ad Campaign

Zara Fall 2023 Ad Campaign 2023
Associated creatives
Tags
Description
A fashion editorial shot captures a female model in a grey asymmetrical blazer and thigh-high boots. She poses between two men in white coveralls, who stand on either side of a makeshift wooden partition. The setting resembles a studio with faux-ruin props, white rubble scattered on the floor, and neutral walls. The model wears a statement necklace. The lighting is soft and diffused, highlighting the textures of the clothes and the rough surfaces of the set. The overall tone is modern and edgy, blending high fashion with a deconstructed, raw aesthetic.
