ProjectFakemink

Fakemink 2026
Associated creatives
Tags
Description
This editorial portrait for Fantastic Man was photographed by Alasdair McLellan as part of the Fakemink project, with creative direction by Jop van Bennekom and fashion styling by Alice Goddard. A young man is captured lying on a bed with patterned sheets, embracing a small stuffed toy while wearing a white t-shirt and black sweatpants with lettering. The scene includes red pillows and a pink sleep mask resting on the bed. Hair styling was provided by Anthony Turner, makeup by Lynsey Alexander, and manicure by Jenny Longworth, with set design by Phoebe Shakespeare.
Style
Editorial, Vertical, Warm, Retro
Techniques
Natural light
Industries
Magazines
Color
Pure White (50%)
Jet Black (50%)
Background
Bedroom
Context
Editorial


