BrandESPN
ProjectIt's Fantasy Bonding Season
Company 3, Post Production Company, New York
Associated creatives
Tags
Description
The video features a series of lighthearted scenes promoting the ESPN Fantasy Football app. It opens with two male colleagues in a typical office setting looking at their phones, then captures a diverse group of people riding a tandem bicycle together outdoors in a park. Additional shots show various people cheering and interacting with the app in a living room, highlighting the communal aspect of fantasy sports. The commercial emphasizes team bonding and the social nature of the app with a humorous, energetic tone. The cinematography shifts between the muted colors of an office to the vibrant greens of an outdoor park setting.
Style
Humorous, Lifestyle, Commercial, Cinematic
Techniques
Live-action Technique
Industries
Video Games