Brandbwin
ProjectThis is Our Game
Entain Group, Agency / Creative,
Associated creatives
Associated creatives
Tags
Description
The video features a man dressed in a yellow and black checkered jacket pushing a line-marking machine, creating a white line. The journey begins inside a brightly lit soccer stadium at night, visible under the stadium lights. The man exits through a gate, marked by a sponsor's sign, onto an empty street. The journey progresses through various outdoor urban settings, including streets with parked cars and buildings with rooftop crowds cheering and waving flags. The video suggests a cultural event with groups of people gathering and celebrating. The atmosphere appears lively and celebratory. The camera work includes ground-level and aerial shots, capturing the subject's movement and the surrounding environment.