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Two models walk along a riverside stone wall in a black lace mini dress and a black tailored blazer with an oversized white pussy-bow tie.

Elie Saab Elie Saab H&M Collection Campaign 2026

Associated creatives

Tags

Description

Two fashion models walk side by side along a stone embankment beside a river in Paris. The model on the left wears a long-sleeved sheer black lace mini dress cinched at the waist, with her blonde hair caught in the breeze. On the right, model Julia Nobis wears a tailored black double-breasted jacket over a white collared shirt with an oversized pussy-bow necktie and dark trousers. A bright red carpet runner extends along the pavement on the right, contrasting against the muted tones of the Seine and the classic limestone buildings visible across the water under an overcast sky.

Style

Horizontal, Clean, Commercial

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Jet Black (70%)
Pure White (20%)

Background

River

Context

Advertising Campaign