Donald Schneider, Creative Director,

Description

This vertical campaign image features two figures standing atop a snow-covered ridge under a vast, bright blue sky filled with textured white clouds. The subjects are dressed in winter apparel, with one figure holding a snowboard and the other carrying ski equipment. Captured by photographer Tobias Wirth with creative direction by Donald Schneider and styling by Claudia Hofmann, the composition emphasizes a sense of vast space and alpine isolation. Natural light illuminates the pristine snow surface and highlights the crisp contrast against the deep blue atmosphere.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

Sportswear

Color

Background

Snowfield

Context

Advertising Campaign