ProjectFries to Prize
Electric Theatre Collective, Post Production Company, New York
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Description
This is a digital advertisement featuring an animated Monopoly character from the McDonald's Monopoly game promotion. The Monopoly man, depicted in a black tuxedo and top hat with a white mustache, stands prominently in the foreground. He points at a McDonald's French fry container. In following scenes, he holds a mobile phone displaying winning messages. A green circular table holds a McDonald's meal on a red tray: fries, a drink, and a brown paper bag. The backdrop includes red tiled walls, and a window can be seen. Text overlays promote the McDonald's app, urging users to play for a chance to win. A blue background promotes digital peel-off promotions.
