Fer Sempere, Fashion Editor/Stylist,

Description

Model Lian Jia stands on an artificial grassy mound against a clear blue gradient backdrop for the Ed Hardy x Bershka collection. Photographed by Javier Avila with styling by Fer Sempere, the low-angle full-body composition highlights low-rise flared blue denim jeans detailed with rear pocket embroidery. The denim is paired with a fitted dark sleeveless top, dark footwear, and natural long hair. The studio lighting provides clean, even illumination across the subject against the minimalist outdoor-simulated set.

Style

Vertical, Commercial, Clean, Y2K

Techniques

Soft Light

Industries

High Street Fashion

Color

Background

Set-dressed, Showroom

Context

Advertising Campaign