Easton West, Director, London

Description

This advertisement showcases Adidas Originals sneakers, featuring a group of women wearing classic Adidas footwear such as Gazelle and Samba models. Set in an urban environment, the lighting is bright, suggesting a sunny day. The camera captures medium shots of the women as they go about their day, with one woman pushing a vintage red bicycle. A variety of outfits are showcased, from denim jackets with skirts, and tracksuits with bomber jackets to a professional business suit. The color grading enhances the natural tones of the urban setting, highlighting the vibrant colors of the sneakers and clothing. The overall composition creates a lifestyle vibe.