Earnies, PR,

Associated creatives

Associated creatives

Tags

Description

This is a commercial for Bodyform, featuring a woman and addressing period concerns. The scene opens with a giant, red, drop-shaped light fixture in the middle of a swimming pool. The woman is wearing jeans. There is text asking if heavy periods are weighing the viewer down. The video prompts to ditch the black wardrobe and mirror checks. The woman looks surprised. The video ends with a pad on a pink surface and text introducing Bodyform's number one protection.