BrandLidl Ireland
Droga5 Dublin, Agency / Creative,
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Associated creatives
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Description
A man in a dark suit and dark hat shops at a supermarket, looking at the 'Fashion & Lifestyle' section. The man wears glasses and a patterned tie. He is looking at the items on the shelf with a slightly displeased expression. The supermarket aisle stretches into the background with a wooden ceiling and fluorescent lighting. Other shoppers and supermarket employees are visible in the background. A woman pays for her items at the checkout stand, holding up a smartphone with a Lidl Plus card QR code, to be scanned. The screen displays a 'Pay with Lidl Pay' option.