BrandDomino's
ProjectBeta Testers - 30
WorkInProgress,
Associated creatives
Tags
Description
This dynamic, fast-paced commercial for Domino's showcases the brand's new app and website through a series of stylized, miniature-like vignettes. The scenes include a woman in a moving van, people playing board games, a yoga practitioner performing an inversion, and college students gaming on a sofa. Each scene is brightly lit with a clean, studio-like aesthetic, emphasizing the brand's beta testing program. Throughout the commercial, promotional graphics overlay the scenes, inviting viewers to participate in testing. The editing is quick and energetic, reflecting a contemporary lifestyle and marketing approach.
Style
Commercial, Lifestyle
Techniques
Live-action Technique, VFX / visual effects
Industries
Fast Food