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BrandDior
ProjectWinter 2026 Ad Campaign
Josh O'Connor lying shirtless on grass beside water as a hand holds a yellow blossom overhead in a Dior advertisement.

Dior Winter 2026 Ad Campaign 2026

Associated creatives

Jonathan Anderson
Jonathan AndersonDior Men Creative Director
David Sims
David SimsPhotographer
Lakeith Stanfield and Josh O’Connor
Lakeith Stanfield and Josh O’ConnorModels
Benjamin Bruno
Benjamin BrunoStylist
Guido Palau
Guido PalauHair
Angloma and Yadim
Angloma and YadimMakeup
Ama Quashie
Ama QuashieManicurist
Poppy Bartlett
Poppy BartlettSet Designer

Tags

josh oconnorjosh oconnor for diorshirtless man lying on grassshirtless manman lying downhand holding floweryellow wildfloweryellow flower

Description

An advertising visual for the Dior Winter 2026 campaign photographed by David Sims under the creative direction of Jonathan Anderson. The composition features actor Josh O'Connor lying shirtless outdoors on a lush, grassy bank adjacent to calm water. A hand enters from the upper frame holding a small yellow wildflower near his head, casting subtle shadows across the natural landscape. Crisp white Dior typography is positioned on the left side of the vertical frame against the muted, natural tones of the water and greenery.

Style

Vertical, Commercial, Earthy, Moody

Techniques

Natural light

Industries

Luxury Fashion Houses

Context

Advertising Campaign