Brand
ProjectHomme Parfum Ad Campaign

Dior Homme Parfum Ad Campaign 2025
Associated creatives
Tags
Description
This black and white monochrome photograph is part of the Dior Homme Parfum ad campaign featuring Francis Kurkdjian in New York City. The composition captures a middle-aged man wearing a dark coat and a dark crewneck t-shirt, looking off to the side with a serious expression. The shot employs a shallow depth of field with soft foreground and background blur, highlighting the subject while other figures remain indistinct in the distance. The lighting is natural and directional, accentuating facial features and clothing textures. The urban environment is implied through the layered framing and bustling street context.
Style
Editorial, Horizontal, Monochrome, Clean
Techniques
Natural light
Industries
Fragrance
Color
Jet Black (100%)
Background
Street
Context
Advertising Campaign