Breganze, Location,

Description

Shot in Breganze, Italy, for the Diesel Fall 2023 advertising campaign under creative director Glenn Martens and art director Christopher Simmonds, this high-angle tableau is photographed by Johnny Dufort. The scene depicts a densely populated public square reminiscent of a classic search-and-find illustration, populated by dozens of models dressed in varied Diesel denim washes, knitwear, and streetwear. A large red tractor anchors the lower left foreground, surrounded by models walking, posing, and conversing across the paved courtyard. A long banquet table with white cloth extends across the mid-left plane, while an outdoor truss stage on the right features a DJ setup flanked by tall red inflatable tube dancers and potted palm trees under bright, even daylight.

Style

Horizontal, Commercial, playful, Maximalist, Layered

Techniques

Natural light

Industries

Designer Fashion

Color

Background

Public Square

Context

Advertising Campaign