BrandMindNation
ProjectLearn to Pause
Dentsu Philippines, Agency / Creative,
Associated creatives
Associated creatives
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Description
This video explores the psychological effects of doomscrolling. The video opens with a shot of a hurricane, then shifts to a rapidly spinning toy to represent the overstimulation of social media, followed by volcanic eruption footage, a mushroom cloud from an explosion, and screenshots from social media feeds and news articles. It highlights the negative impacts of constant news consumption and social media usage on mental health and promotes mental well-being through mindfulness and balanced media consumption. The video uses visuals to convey the feeling of being overwhelmed and anxious.