Dentsu Creative Canada, Agency / Creative,

Description

A person is squatting in a dimly lit, unfinished-looking workshop. The floors are wooden, with a visible message on the floor written in white paint near the subject's work boots. The message appears to be part of a larger advertisement or slogan that encourages planning work and working plans. The room contains woodworking tools and equipment with natural lighting coming from windows behind the subject and soft light in the background. The man looks down, seemingly reading the message on the floor.