BrandSubway Canada
Dentsu Canada, Agency / Creative,
Associated creatives
Associated creatives
Tags
Description
A person dressed in a white Subway uniform, complete with a chef's hat and a green Subway logo on the jacket, treks across a vast, sandy desert landscape. They are pulling a suitcase, also adorned with Subway branding, through the sand. The scene opens with a close shot of the suitcase wheels rolling, then widens to reveal the figure walking away. A compass is used. The sand dunes rise in the background under a clear, bright sky, suggesting a hot, arid environment. The camera angle is low, emphasizing the scale of the dunes and the person's journey, and then the desert landscape filled with various vegetation.