de la Cruz, Agency / Creative,

Description

This video highlights the issue of food waste. It opens with close-up shots of "sell by" and "better if used by" dates stamped on various food products. The scene transitions to grocery store shelves filled with milk, olive oil and other products, before cutting to a landfill where an excavator is seen moving trash, with text overlay emphasizing the amount of food waste ending up in landfills. The video uses close-up shots and selective focus to highlight the stamped dates, along with wider shots of grocery store shelves to show the abundance of food available. The video also presents a narrative about the consequences of food waste. The color grading appears natural, reflecting the everyday settings and products.