BrandMcDonald's Australia
ProjectNRL
DDB Sydney, Agency / Creative,
Associated creatives
Associated creatives
Tags
Description
A close-up shot reveals a white rugby ball detailed with red and yellow markings. The textured surface of the ball is prominent, showcasing a dimpled pattern and robust stitching along the seams. The ball sits against a blurred green background, suggesting a sports field. The lighting is bright, emphasizing the texture and shape of the ball. The camera focuses sharply on the ball's surface, creating a shallow depth of field that blurs the background. The design includes evenly sliced panels and signature stitches.
