DDB Paris, Agency / Creative,

Description

The scene depicts a drive-in movie theater at night, with multiple cars parked facing a large screen displaying a black and white movie clip. The movie clip features a hand placing an olive into a martini glass. Inside the cars, various groups of people are enjoying the movie, some eating popcorn and others are reacting in a scared fashion. The atmosphere is reminiscent of a vintage cinematic experience. Strings of lights are hung across the top of the screen. The setting is outdoors.