BrandDavid Yurman x SCAD
ProjectHoliday 2023 Ad Campaign

George Cortina, Fashion Stylist,
Associated creatives
Tags
Description
A man and a woman are captured mid-laugh in a high-fashion, bright outdoor setting featuring a backdrop of white clouds. Both individuals wear matching tailored cream-colored blazers, reflecting a clean and coordinated holiday aesthetic. The woman is holding a vertical stack of tan and cream gift boxes secured with white ribbons, while also carrying two branded white shopping bags with brown handles. Each bag features the gold David Yurman logo medallion. The lighting is soft and natural, emphasizing the bright, cheerful atmosphere of the portrait. The composition is vertically oriented, focusing on the joyful expressions of the two subjects and the luxury branding of the shopping bags.
Style
Lifestyle, Commercial
Techniques
Natural light
Industries
Bags & Accessories

