David Schärer Studio, Agency / Creative,

Description

This video showcases the diversity of Switzerland through a series of quick cuts. It opens with animation showing the borders. A glacier is then shown. The video highlights the country's mountainous terrain with images of rocks and mountains. There are images of vineyards, diving, skiing, and Swiss wrestling, called Schwingen. The video also shows elements of Swiss culture, including alphorns and Swiss government buildings at night. The video then illustrates the Swiss political system with an arrow to "Stimmabgabe" (voting), a ballot box, and a crowd of people raising their hands, representing direct democracy.