DAVID São Paulo, Agency / Creative,

Description

A black-and-white Halloween advertisement, styled like a vintage horror film. The scenes progress from a raven perched on a stone ledge, followed by dripping blood on a shower curtain and a handprint smeared in blood on tile. A werewolf shadow stands ominously behind a table smeared with blood, followed by a tombstone with a bloody hand emerging from the ground, then a gothic mansion with a stormy sky. Finally, a vampire stares intently at the camera, and a hand squeezes a ketchup bottle over a burger.