DAVID Miami, Agency / Creative,

Description

A diverse group of adults and children are illuminated by the light emanating from their smartphones in an advertisement for RCS. The individuals are wearing white T-shirts, and are posed in a dark, dimly lit environment. The camera angle is eye-level. The group appears to be of different ages, genders, and ethnicities. Other scenes in the video show a couple with their backs to one another on a sofa, and another couple in a shopping cart using their smartphones.