Danielle Levitt, Director, Los Angeles

Description

This portrait features a woman holding a young child outdoors under natural light, directed by Danielle Levitt. The woman is wearing a blue, grey, and white zip-up hoodie with her dark hair tied up in a ponytail with bangs framing her face. She has a direct, serious expression and is carrying the child close to her chest. Large bold white text reads SMILF across the center, flanked by promotional copy above and below. The background is softly blurred showing outdoor residential elements under warm sunlight.

Style

Editorial, Vertical, Warm

Techniques

Analogue / film, Natural light

Industries

Broadcast & TV Networks

Color

Background

Residential Building

Context

Advertising Campaign