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ProjectBrand Identity
Monochrome graphic design grid featuring black and white typography, geometric symbols, and institutional branding elements

Brand Identity 2019

Associated creatives

Soft Power
Soft PowerGraphic Design

Tags

brand identitygraphic designtypographygeometric symbolsmonochrome graphicsinstitutional branding

Description

Graphic design showcase featuring a monochrome brand identity system created for the D&AD New Blood Awards. The composition is arranged in a structured grid pattern combining bold black-and-white typography, distinct geometric symbols, and promotional messaging. Various rectangular badges, starburst motifs, and abstract graphic elements repeat across the framed layout. The high-contrast aesthetic utilizes sharp black fills against a pale background to emphasize clarity and information hierarchy. Created by Visie Admin with graphic design direction by Soft Power.

Style

Artistic, Vertical, Monochrome, Graphic

Techniques

Typography, Vector

Industries

Festivals & Events

Color

Jet Black (50%)
Pure White (50%)

Background

Solid Colour

Context

Advertising Campaign