Critical Mass US, Agency / Creative,

Description

In this AT&T commercial, three hikers take in the views of a vast green mountain range. The hikers are wearing casual hiking gear, including backpacks and beanies. The focal point is a college basketball game being viewed on a cell phone. The hikers are using cell phones to contact their teammates. One of the hikers is video calling a teammate that appears to be making food. A park ranger appears on horseback and interacts with the hikers. The hikers are in a lush green environment with green trees, mountains, and a cloudy sky. The lighting is natural daylight.