Brand
ProjectCOS Pre Summer 2025

Chi Wong, Hair Stylist,
Associated creatives
Tags
Description
This black and white portrait for the COS Pre Summer 2025 campaign features a model wearing a crisp white collared shirt, dark trousers secured with a black belt, and prominent metallic silver cuffs on both wrists. Captured by photographer Bryan Liston with styling by Dogi Nesanir, hair by Chi Wong, and makeup by Niamh Quinn, the subject poses against a minimalist studio backdrop. The lighting highlights the clean architectural lines of the styling and the reflective surfaces of the accessories. The composition combines sharp tonal contrast with a direct, composed gaze.
Style
Editorial, Vertical, Monochrome, Clean
Techniques
Natural light
Industries
High Street Fashion
Color
Pure White (70%)
Jet Black (30%)
Background
White Seamless
Context
Advertising Campaign

