Brand
ProjectDirt Road
Cordon Jane Phillips, Media,
Associated creatives
Tags
Description
Consumer Cellular store manager Rhine Reynolds walks along a rural dirt road in a bright orange polo shirt and khakis during a brand commercial. The video features natural outdoor lighting across dry grassy fields and country paths. Text on screen introduces the speaker and highlights the carrier's network coverage. The project was produced as part of the Dirt Road advertising campaign.
Style
Horizontal, Commercial, Warm
Techniques
Natural light
Industries
Telecommunications
Color
Burnt Orange (50%)
Beige (50%)
Background
Road
Context
TVC / TV Commercial