Communicado, Agency / Creative,

Description

This commercial promotes Pentavite gummy vitamins. It features a young boy climbing a colorful rock wall with text, "I love to climb," appearing on the wall. Then a little girl is laying in the grass rolling as the text, "I love to roll," appears on the screen. Another girl in a blue outfit is running with text, "I love to run," next to her. The next shot shows a child hanging on the monkey bars while smiling, and the last clip is of a child at the top of a slide. All of these actions promote healthy kids being active.