BrandBMW
ProjectIntersection
Sonic Union,
Associated creatives
Tags
Description
The video features the American rapper and actor Common driving a modern black BMW electric car through a dynamic city street. He is shown from various angles, including close-ups of him behind the wheel and exterior shots of the sleek vehicle moving through traffic. The scene captures an urban atmosphere with city architecture and street elements. The lighting is cinematic, enhancing the glossy finish of the car's exterior. There are quick cuts showing other people in urban scenarios, contrasted with the smooth ride of the electric vehicle.
Style
Cinematic, Lifestyle, Commercial
Techniques
Live-action Technique, Slow motion
Industries
Luxury Automotive, Automotive