Brand
ProjectFall 2023 Ad Campaign

Emma Jarman, Commas Communications Director,
Associated creatives
Tags
Description
Sereto Boardman appears from behind walking across a pale sand ridge for the COMMAS Fall 2023 ad campaign, photographed by Bowen Aricò and styled by Alex Bainbridge. The model wears a loose-fitting cream button-down shirt featuring an intricate navy damask and floral scroll print, paired with relaxed off-white trousers. In the background, a minimal sand horizon meets a soft gradient sky shifting from warm dusk pink into cool evening blue. Natural ambient light evenly illuminates the composition, emphasising the fabric textures and graphic print details.