Colin Campbell, Photographer, London

Description

This promotional image features a cooked lobster against a clean white background. Above the lobster, large teal text reads: "WE THINK IT'S WRONG TO LOWER PRICES ON THE THINGS YOU BUY LEAST." The lobster is the main subject, its cooked red-orange hue contrasting against the stark backdrop, casting a shadow. Beneath the crustacean, smaller text provides additional information about pricing strategies. The overall image conveys a message about value and consumer priorities. The composition is simple and direct, focusing attention on the lobster and the accompanying promotional text.