BrandCoach
ProjectSpring 2024 Ad Campaign

Wu Jinyan, Talent,
Associated creatives
Tags
Description
A model with short pink hair stands on a rooftop platform decorated with a giant pink and white checkerboard pattern, surrounded by oversized sculptural chess pieces in teal and pink. She wears a simple grey shift minidress paired with black mid-calf boots and holds a black quilted leather Coach handbag with a prominent C logo. In the background, the Manhattan Bridge is visible under a clear blue sky, next to a building facade with a surreal, pillowy pink texture. The scene is lit with bright, natural sunlight, creating a high-contrast and playful atmosphere. The image is professionally styled with a clean, saturated aesthetic suitable for a high-fashion advertising campaign.
Style
Lifestyle, Commercial
Techniques
Natural light
Industries
Luxury Fashion Houses


