East, Artist Representation Agency, New York

Description

This commercial fashion advertisement features two young female models posing playfully against a textured draped fabric background. The girl on the left wears a white track jacket over a patterned t-shirt and light blue bike shorts, paired with white sneakers. The girl on the right wears a black track jacket over a pink patterned t-shirt and black bike shorts, paired with pink sneakers. Both models are smiling dynamically while holding hands and leaning back. The lighting is bright and even, characteristic of studio promotional photography. Printed text and retail information appear in the margins, alongside the Macy's logo and Converse branding.

Style

Vertical, Commercial, playful, Clean

Industries

High Street Fashion

Color

Background

Set-dressed

Context

Advertising Campaign