Logo

Associated creatives

Tags

Description

This music video for Christian Aid's project Hold On To Hope combines black-and-white studio recording footage of a black man with dreadlocks singing into a microphone with stark documentary sequences. The editing contrasts intimate musical performance with sweeping landscape shots, urban destruction, military equipment, and close-up portraits. Lighting transitions between high-contrast monochrome studio shots and raw, natural exterior lighting. The visual narrative creates a powerful emotional resonance, supported by music and sound design by Jungle Studios.