C.design Resort 2025 Ad Campaign 2024

Description

This black and white campaign image for C.design Resort 2025 features model Riley Russell lying recumbent on a textured sandy beach. Creative direction by Catinella and styling by C.Design shape the composition, capturing the subject in profile with wet-look hair and eyes closed. The natural outdoor lighting casts soft shadows across the granular surface of the sand and the subject's form. Hair and makeup styling by Noni Smith complement the minimalist aesthetic of the advertising imagery.

Style

Editorial, Lifestyle, Horizontal, Monochrome

Techniques

Analogue / film, Natural light

Industries

Swimwear

Color

Background

Sandy Beach

Context

Advertising Campaign