ProjectsCreativesImages & Videos
Logo
  • Home
  • Media
  • Catch+Release, Production - project 413133
BrandDawn
ProjectJust Grab and Squeeze

Catch+Release, Production,

Associated creatives

M Booth
M BoothAgency / Creative
Catch+Release
Catch+ReleaseProduction Service

Associated creatives

Catch+Release
Catch+ReleaseProduction

Tags

dish soapbottlekitchensinkproductDawn EZ-Squeeze

Description

A commercial advertisement showcases Dawn EZ-Squeeze dish soap bottles. The advertisement highlights the complaints and balancing acts consumers endure when using regular dish soap bottles. The new Dawn EZ-Squeeze bottle is shown to stand upside down for easy dispensing. The product is used by diverse people in their kitchen spaces. The design of the bottle is emphasized as a no-flip, no-mess solution. The commercial ends with images of the Dawn EZ-Squeeze bottle positioned near a sink with the faucet as a demonstration of its ease of use.