Benjamin Muzzin, Director, Paris

Description

This commercial advertising photograph features a luxury Cartier watch as the central hero subject, set against a rich red background adorned with a flowing, textured wave of illuminated red dots. The watch showcases a round rose gold case embellished with a diamond bezel, a white patterned dial with diamond hour markers, blued steel hands, and a deep red leather strap. Above the watch, the Cartier brand name appears in elegant white script typography. The composition is bathed in warm, dramatic lighting that enhances the rich red tones and the sparkle of the diamonds. The image was directed in Paris by Benjamin Muzzin.

Style

Vertical, Commercial, Warm, Clean

Techniques

Macro

Industries

Jewellery

Color

Background

Gradient

Context

Advertising Campaign